WHO WE’RE LOOKING FOR

We are looking for a Social Media & Content Manager for the organic performance department, to help the team ideate and manage social media presence for a range of clients.

WHAT YOU’LL BE DOING ON ANY GIVEN DAY

·         Own the development of a strategic, multi-channel social media marketing plan that contributes to the growth of our client’s business

·    Manage clients’ social media channel accounts (Facebook, Twitter, YouTube, Instagram, Naver Blog, KakaoTalk Channel, etc.), including scheduling all posts, placing all Paid Social Ads and monitoring/reporting performance

·         Build and develop influencer campaign strategy for both global and local channels

·         Ensure all campaigns are planned, managed and delivered on time on budget, and that all campaigns meet our standards for creative excellence

·         Develop, analyse and deliver monthly Metrics Reports on selected KPIs. This will encompass both paid and organic efforts for global and local social media channels

·         Develop compelling content and assets that engage audiences and drive deeper engagement

·         Improve/expand social reach and engagement

·         Create/deploy social contests for increased engagement (sweeps, giveaways, etc.)

·         Cultivate strong relationships with social media platform partners to bring forward opportunities to drive innovation with emerging content forms and technologies

·         Advise as to emerging digital marketing trends and technology best practices

·         Own client communications, forming an active relationship to improve the quality of support and service delivery

·         Mentor team members, ensuring their development as well-rounded, multi-skilled professionals

Requirements

DOES THIS SOUND LIKE YOU?

·         Strong experience in-house role or agency-side, developing and executing social media channels management/content marketing/ influencer campaigns

·         Passionate about innovation and new marketing approaches based on current trends

·         Proven track record of creating campaigns capable of driving demonstrable results

·         Expert in Influencer Marketing & Social

·         Excellent understanding of local social channels (Naver Blog, KakaoTalk Channel, etc.)

·         Experience managing freelancers (copywriters, designers, videographers etc.)

·         Ability to manage different stakeholders

·         Examples of creating strategies, and executing social media, content and influencer campaigns

·         Creative approach - able to come up with new ideas for creative brief and ability to prove the effectiveness of content campaigns in improving user engagement

·         Must be able to create analytics/metrics reports including selected KPIs

·         Able to explain complex social media data in an understandable way